Cookie Policy

1. What Are Cookies

Cookies are small text files placed on your device when you visit a website. They allow the website to recognise your device and remember certain information about your visit, such as your preferences or session data.

Similar technologies include local storage — a mechanism that allows websites to store data in your browser without an expiry date. We use local storage to save your cookie consent preferences.

2. How We Use Cookies

We use cookies and local storage for three categories of purposes: strictly necessary functionality, analytics, and marketing. Details of each category are provided below.

Canadian law: Under PIPEDA and applicable provincial privacy laws, we obtain meaningful consent before using non-essential cookies or similar technologies that collect personal information (such as identifiers used for analytics or advertising). Strictly necessary cookies are used based on our legitimate need to operate the Site and record your consent choices. You may change or withdraw consent for optional categories at any time via the banner, Cookie Settings, or your browser, subject to technical limitations.

2.1 Strictly Necessary

These are required for the Site to function correctly. They cannot be disabled. They include:

• Cookie consent record: Stored in local storage under the key viventra_consent. This records your cookie preferences so we do not ask for your consent again on each visit. No expiry — persists until cleared by the user or browser.
• Session functionality: Temporary session identifiers required to maintain navigation state during a visit.

2.2 Analytics Cookies

Analytics cookies help us understand how visitors interact with the Site. All data collected is anonymised and aggregated. These cookies are only set if you have provided consent.

• Purpose: Measuring page views, session duration, traffic sources, and user journeys through the Site.
• Provider: Third-party analytics service (e.g. Google Analytics or equivalent).
• Retention: Up to 26 months.
• Legal basis: Consent (Article 6(1)(a) GDPR).

2.3 Marketing Cookies

Marketing cookies are used to deliver advertising that is relevant to your interests and to measure the effectiveness of our campaigns. These are only set if you have provided consent.

• Purpose: Tracking advertising impressions, clicks, and conversions; building anonymised audience profiles for ad targeting.
• Provider: Third-party advertising platforms (e.g. Google Ads or equivalent).
• Retention: Up to 13 months.
• Legal basis: Consent (Article 6(1)(a) GDPR).

3. Managing Your Cookie Preferences

You can manage your cookie preferences at any time using the following methods:

• Cookie banner: When you first visit the Site, a consent banner allows you to accept all, reject non-essential cookies, or open the Cookie Settings panel to configure individual categories.
• Cookie Settings panel: Click "Cookie Settings" in the banner to toggle individual categories on or off. Strictly necessary cookies cannot be disabled.
• Browser settings: Most browsers allow you to block or delete cookies through their settings. Blocking all cookies may affect the functionality of some websites. Refer to your browser's help documentation for guidance.
• Opt-out tools: For Google Analytics, you may use the Google Analytics Opt-out Browser Add-on available at tools.google.com/dlpage/gaoptout.

4. Third-Party Cookies

Where analytics or marketing cookies are set, they may be placed by third-party providers. We do not control the cookies set by third parties. Please refer to the privacy policies of the relevant third-party providers for further information on how they process data collected through their cookies.

5. Consent and Withdrawal

Your consent to analytics and marketing cookies is entirely voluntary. You may withdraw your consent at any time by clearing the stored preference (key: viventra_consent) from your browser's local storage and revisiting the Site, or by revisiting the cookie settings. Withdrawal of consent does not affect the lawfulness of processing carried out prior to withdrawal.

6. Updates to This Policy

We may update this Cookie Policy to reflect changes in our use of cookies or changes in applicable law. The "Last updated" date at the top of this page will be revised accordingly.